ROMAN MAGAZALARI
Historia AVM (Fatih-Istanbul), Carousel AVM (Bakirköy-Istanbul), Zafer Plaza AVM (Osmangazi-Bursa), Forum AVM (Trabzon, Denizli), 365 AVM Ankara
KONSEPT: “ BÜTÜNÜYLE KADIN ”
Deposite Outlet Merkezi’nde bulunan magaza, ‘Roman’ magaza zincirlerinde kullanilan standart çizginin disina çikarak farkli tasarim anlayisiyla gerek malzeme seçimi gerekse teshir üniteleri ile kendine özgü tasarlanmistir. Magazanin plan düzlemi bir figür olarak ‘kadin vücudu’nun yorumlanmasi olup konsept, bu figürün kivrimli formlarini kullanarak olusturulmustur. Magaza plani “U” seklinde oldugundan sirkülasyonu etkinlestirmek amaciyla, orta-lineer bölümde elips seklinde merkezi bir alan yaratilmistir. Magaza; giris-banko-aksesuar, orta teshir, abiye, triko ve giyinme kabinlerinden olusmaktadir. Tavandan zincirle asilan aynalar ve zeminde kullanilan parlak epoksi ile çarpici yansimalar elde edilmistir. Mevcut tavan kaset döseme tamamen kapatilmadan var olan hacimsel bosluklardan bir kismina aydinlatma elemanlari uygulanarak mekanin ana mimari özellikleri de vurgulanmistir. Böylelikle olusturulan bu tasarim, Roman outlet magazalarinin yeni konsept projesi olarak uygulanmaya devam edecektir.
ROMAN STORES
PROJECT DETAILS
LOCATION
Istanbul
PROJECT AREA
300-500 m²
DESIGN PROCESS
2009
“ WOMAN SHAPE IN DESIGN ”
The store located in Deposite Outlet Center has been tailor-made designed by completely different design approac, going beyond the ordinary design of ‘Roman’ store chain, via selection of different material and display units. The plan of the store was interpreted as the figure of female body and the concept was created using the curved forms accordingly. Since the store plan is U-shaped, an elliptical center space was created in the middle linear section to enable circulation.
The store consists of units of: entrance-bench-accessories, middle display, evening dresses, knitwear and dressing cabins. The mirrors hanging from the ceiling and the bright epoxy used on the floor led to charming affects. The main architectural features of the store were emphasized by applying illumination elements to some of the available volumetric spaces before the existing ceiling cassette base was completely closed. Herewith, this design will continue to be implemented as a new concept project of ‘Roman’ outlet stores.